Hotel group IHG, the parent company that owns the Holiday Inn and Intercontinental chains, began running programmatic ads to encourage users to book directly with them, rather than with third-party sites like copyright or Booking.com. With programmatic advertising, you have the opportunity to evaluate campaign and creative effectiveness mid-campaign through https://phrasedirectory.com/listings12776113/indikatoren-f%C3%BCr-online-werbung-sie-wissen-sollten